The Blog Engage Weekly Challenge Guest Blogging
This weeks Blog Engage challenge is all about guest blogging and sharing your thoughts on why it’s beneficial as a blogger to guest post.
I’ve been blogging now for three years and I must admit this is one area I haven’t done much work in. I’ve guest posted on famous Bloggers and a few other places but nothing that is to be considered a marketing ploy.
I do however fully understand the benefits of guest blogging and always try to promote guest blogging at blog engage to our members. I think it’s an amazing way to build your followers and create a strong online brand for yourself.
Exposure for your blog
Maybe you just started your blog and your looking to get word out about it. Guest blogging is a great way to tell a larger established group of readers as your post will usually include a plug about yourself and your blog. Just be sure you are guest blogging on a blog that relates to your own blog.
Exposure for yourself
Maybe your interested in getting your freelance writing skills noticed, or your knowledge on a specific topic. Like I mentioned in your BIO you can introduce yourself and give a way for others to get in touch with you.
A link back to your own blog
It is generally acceptable to include a link back to an article you wrote previously on your blog as long as it fits in the article and offers the reader value. At the very least your plug will include a link back to your blog offering you another valuable incoming link. You can also add links into your BIO on most guest blogs.
Building Relationships
I’ve meet so many people online during my last guest blogging contest at famous bloggers. I managed to gain many new Blog Engage members, rss customers and new blog readers. This has allowed our community to continue growing and excelling.
Creating Authority
Guest blogging can help you build authority in the blogosphere and help you gain respect from your fellow bloggers. This is how you can start making a name for yourself. Don’t miss out on these amazing marketing opportunities.
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Thanks,
Brian
Hey Brian,
Awesome piece. I’m not that great at doing guest posts, but that’s because I haven’t done that many. Guess maybe it’s time I jumped in with both feet and gave it a try.
Thanks for the info, will use it to the best of my ability.
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Like you, guest posting is something that I haven’t done much but need to get into. I have seen it help blow up some small blogs after getting a guest post on a big blog.
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